trade marketing manager | bucureşti

postat
contact
randstad romania
aplică acum

descriere job

postat
locație
bucureşti, bucuresti
sector
Marketing, PR
număr de referință
928 / 1038
contact
randstad romania
NU este obligatoriu să vă înscrieți CV-ul pentru a aplica pentru această poziție, dar dacă aveți o versiune actualizată, este un ajutor important pentru noi. Dacă nu este actualizat sau nu este disponibil acum, îl puteți încărca mai târziu, în orice moment când vă conectați la profilul dvs.


Job description

  • work in very close collaboration with our Distributors to create actionable Channel / Customer Growth Initiatives.
  • plays a key role in engaging stakeholders behind our vision, priorities and plans
  • ensure best practice sharing and deployment of initiatives across channels and Greater Europe countries.
  • analyze market dynamics, trends and track competitor’s activity  
  • maintain customer relationships for future purchases
  • develop promotional guidelines and strategies, define key success factors for maximum promotional ROI across all promotions and mechanics.
  • leadership of the field merchandising strategy with tracking of performance and ROI metrics.
  • localization and creation of marketing materials & content, particularly producing effective point of sale materials to drive brand awareness and conversion.
  • develop meaningful selling stories to support launches / growth initiatives.


Requirements

  • bachelor or Master Degree in Marketing or Business Administration
  • a minimum of 5 years of marketing experience ideally in a FMCG / Retail environment (experience in trade marketing, shopper marketing, brand management, product management or category management)
  • strong analytical skills to interpret and understand business and market dynamics.
  • can anticipate future consequences and trends accurately, is future oriented, can
  • create competitive and breakthrough strategies and plans.
  • a self-reliant and proactive work mode, is comfortable working alone on a tough assignment. 
  • fluency in Romanian and English (both speaking and writing), other languages are a plus.


Offer

  • attractive salary package.