e-commerce specialist | bucharest

alexandra gustea, randstad romania
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bucharest, bucuresti
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alexandra gustea, randstad romania
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We are looking for an e-commerce specialist for one of our client, an important player on the Perfume & Cosmetic industry.

Job description

Our future colleague will be responsible for the development of client e-commerce platform & CRM program and for the
implementation of e-marketing campaigns organized with the local partners with the final scope of growing sales.

Participates in building the strategy and development plans for our client e-commerce platform
(strategical, technological and commercial management)
 Managing aspects of e-commerce sales and marketing including:
o Advertising & traffic acquisition campaigns: SEM, SEO, social media, Google Analytics
o CRM, lead generation, including database segmentation, clients profiling
 Analyze and monitor online sales, end user journeys. Understand main drivers of customer
engagement and improve it.
 Analyze the efficiency of online marketing initiatives leads and the increase conversion rate.
 Prepare monthly metrics and visualized report.
 Provides regular competition reports, including grey market activities
 Own & suppliers websites management; responsibilities to include product uploads &
descriptions, updating brand imagery & implement special animations, testing of website
 Ensure products and offers are correct and up-to-date at all times
Maintain website content and ensure all content is up to date and ensure all pages, products
specific on own & suppliers websites are correct, updated and in line with trading at all time
 Propose & implement tactical offers to support specific
 Monitor online sales in order to understand main drivers of customer engagement and improve
 Monitoring product reviews for company brands
 Support in implementation of the online trade plan with our suppliers (Newsletters, animation
packages for e-commerce)


E-commerce experience is very welcome
 Experience or general understanding of analytical tools, Google Analytics, Search Engine
 Self-motivated, detail-oriented and eager to learn every day
 Analytical and organizational personality with a hands-on attitude
 Technology-savvy
 Proactive & team-player
 Ability to work in a fast-paced, ever-changing environment, anticipate errors and to effectively
handle multiple priorities
 Studies: University or Master Degree – mandatory


we are looking forward to meeting you :)


Alexandra Gustea